Alex Noren on... Alex Noren's Swing

This is one of the most unusual looks at a winner's swing I've ever done. Alexander Noren, the runaway winner of the Nordea Masters this past weekend, actually uploaded a YouTube video about his own swing!

If you saw any of the European Tour coverage, you may have heard the commentators mention that Alex has a somewhat unusual swing. In this video uploaded a couple of years ago by an obvious fan (who else uploads a video called "Swing of a God"?), you can see a slo-mo version of his swing at the :33 mark:



Obviously the Noren move is a slightly overlong backswing, followed by dropping his hands noticeably behind him on the downswing. This isn't too different from Sergio, although this looks to be more exaggerated.

Apparently Alex decided this move needed to be changed, so he began making changes sometime in 2010. Fortunately for us, he uploaded a video showing what he's been working on. There's an explanation of the changes, some slo-mo comparisons from 5 weeks earlier, and some pitching imitations:



As you can tell, Alex has a bizarre sense of humor. I suppose three days of practice (that's what it says at the beginning of the video) will do that to you. Anyway, apparently Alex has been working primarily on shortening his swing in hopes of improving his accuracy. It certainly worked at the Nordea Masters!

And while watching the video I discovered something interesting that I didn't expect -- Alex has been working on the very same things I've suggested would help all of your swings. Jump ahead to 1:20 in the video where Alex explains what he's been working on:

• Setup
• A one-piece takeaway
• Hands basically in line with his shoulders at the top of his backswing
• Simple downswing

Can you say fundamentals? And if you compare the slo-mo footage, you'll see that while his swing doesn't really look any shorter -- not to me, at least -- he certainly seems much more stable over the ball throughout his entire swing. Those simple changes stood him in good stead this past weekend -- in fact, they've worked twice this year, as he also won the Saab Wales Open in May.

It's definitely worth your time to consider copying Alex's swing. Well, maybe not his pitching motion from the end of the video -- stick with his full swing, ok? ;-)